What to Do With Your Company Website’s Old Content

Make it pull its own weight

Kitiara Pascoe

--

Photo by Christa Dodoo on Unsplash

When you work in the marketing department of a company, you’re often faced with the same problem. The website is filled with content generated over years and it’s lacking…well…purpose, focus and a voice.

From news and announcements to blogs and contributions from staff, it’s just a pile of unread stuff.

--

--

Kitiara Pascoe

Outdoor Adventure Writer | Author of In Bed with the Atlantic (Fernhurst, 2018) | New book coming 2024 | kitiarapascoe.com | Youtube: https://bit.ly/3uQPWh3